“How I sold £60 million worth of cars using Facebook”

In this fascinating insight into the use of social media for business, award-winning entrepreneur Adam Stott will take delegates in this seminar through his journey from starting out as a one-man band, to building one of the UK’s most successful and fastest growing independent used car companies.

In the highly crowded and competitive environment of car retail, Adam will explore the techniques Big Cars have used to harness the power of social media in order to stand out and engage customers. Big Cars now has the biggest following on Facebook of any car dealer in the UK and generates more than 2,000 leads per month from the platform, through the use of compelling content and targeted marketing.